Today many people are turning to Coaches to get the answers and direction they need in business and every day life in order to optimize their success and happiness. Whether it’s getting advice on a business decision, or figuring out if the new woman in your life is Ms. Right, a Coach is in high demand nowadays.
Becoming a Coach is a fascinating career and filled with joy if you love giving your advice and offering your thoughts and opinions. Being a Coach is not always a bed of roses though. Many of your clients are going to be moody, irritable, and down right a grouch. These people a at the ends of their ropes and they are confused and frustrated. They are coming to you because they are in shambles and feel like they need to be guided in the right direction. So, if you have patience and can handle that part without becoming frustrated yourself, you should do fine.
1. Enjoy Being A Coach
You must always remember to enjoy your job as a Coach. If you feel like you are hassled by the whole ordeal and not happy, not only will you fail as a coach, but your clients will as well. On the other hand, if you help your clients through their tough times and they succeed and achieve their goals then you have created a client for life as well as one heck of a happy customer’s testimony that will rake in tons of more clients.
2. Get Training
You also need to invest your time and money into some type of training to become a Coach. Although many of the Coaches today are not certified and there are no requirements to be one, it looks much more professional. It let’s the clients know your are the “real deal” and you will get much more notoriety. This gives you an edge on your competitors because anyone would rather use someone that is certified, plain and simple. You also want to make sure the training you are receiving is accredited by the International Coaching Federation.
3. Market To Your Target Market
Now that you have the basic things you need to know it’s time to start advertising and promoting yourself to as many people within your target market and niche as you can. You can do this several ways online and offline. You could advertise in the paper, put out flyers, or online you could start a blog and get a Twitter and Facebook account to reach out the social media world. Putting out articles about your services at directories is another great way to drive traffic to your website. Try getting as many success stories and testimonial as you can. This will go far in the eyes of others that are considering using your services.
Use these tips given in this article and in no time you will have a strong client base and be on your way to becoming a great Coach.